Product Photos
What is product photography
https://ebookcentral.proquest.com/lib/hud/reader.action?docID=1582854&ppg=111<br>
Thomas, J. Dennis, and J. Dennis Thomas. The Art and Style of Product Photography, John Wiley & Sons, Incorporated, 2013. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/hud/detail.action?docID=1582854.
CHAPTER FIVE: USING BACKGROUNDS, SETS, AND PROPS
"One of the most important keys to setting the tone of an image is to place it in an appropriate background."
"Location shooting is best when the goal is to not only to showcase a product, but the location as well."p.102"Pay attention to detail. This is important in all product photography. Take your time and really look at the image through the viewfinder. Study the way the shadows interact with each other and pay close attention to highlights and reflections."p.10. - Here talk about a group member who wanted to add elements (the circle) but I also did plain ones and they ended up preferring these
Chroma Key
"Chroma-key is a process in which a product is placed in front of a colored background;" p.108
"This is a handy option if your product needs to be in a specific place, but there's no budget for traveling to an exotic locale;"p.108
"The main concern when doing chroma-key is that you don't want your product to contain colors in the same spectrum as the background. You want to select a background color that has complete contrast with the subject." p.110
"Use a non-reflective background. Whatever color you decide to use the background material should reflect as little light as possible. A matte background is ideal because if the surface is shiny, it will bounce colored light onto the subject. This contaminates the subject with the chroma-key color and makes separation from the background more difficult. This is called color spill." p.110
"Use distance to avoid color contamination. The farther away from the background the subject is the less likely the color will spill onto the surface of your product, contaminating it. For small products, a minimum distance of about 4 feet should be maintained. Larger subjects may need from 8 to 10 feet. Using a longer focal length will compress and flatten the background, allowing it to fill the frame and making for easier separations." p.111
"Any color gradation due to light falloff can make removing the background more difficult. There should be no shadows or bright highlights (hotspots) on the background. Ideally, two large lights in softboxes should be used to light the background alone. The subject should be far enough away from the background that the key and fill lights don't add to the background exposure. You may need to flag the key and fill lights to avoid this."p.111
"Most photographers who work in the studio swear by tethered shooting, and for good reason. You get instant feedback on exposure, color, sharpness, composition, and more. The most beneficial aspect is that you are looking at the full-size image and actual RAW file histogram as opposed to the 8-bit JPEG image review that your camera LCD displays (provided you're shooting RAW)." p.248
What is product photography
https://ebookcentral.proquest.com/lib/hud/reader.action?docID=1582854&ppg=111<br>
Thomas, J. Dennis, and J. Dennis Thomas. The Art and Style of Product Photography, John Wiley & Sons, Incorporated, 2013. ProQuest Ebook Central, https://ebookcentral.proquest.com/lib/hud/detail.action?docID=1582854.
CHAPTER FIVE: USING BACKGROUNDS, SETS, AND PROPS
"One of the most important keys to setting the tone of an image is to place it in an appropriate background."
"Location shooting is best when the goal is to not only to showcase a product, but the location as well."p.102




